LSG

Career Highlights & Strategic Impact

Director of Sales, Retail Channel

Gainful – New York, NY | October 2023 – October 2024

  • Key Accounts: Target, Amazon, Vitamin Shoppe, QVC, TJX
  • Expanded retail portfolio by 18% by securing Amazon, TJX, Vitamin Shoppe, and QVC partnerships
  • Drove profitability through expert pricing strategies, P&L management, and demand forecasting
  • Achieved highest monthly sales in company history and 35% sales growth with a 360 Marketing Plan
  • Led cross-functional teams in product innovation and packaging through competitive analysis

Senior Account Executive, Big Box Channel

Casper – New York, NY | December 2019 – August 2023

  • Managed key accounts including Target, Walmart, Bed Bath & Beyond, maintaining $20M in annual shipments.
  • Increased market share by 30% through economic trend analysis and tailored product innovations
  • Optimized in-store profitability and expanded assortments in top-performing demographics
  • Negotiated long-term contracts and managed national broker network and training KPIs
  • Led Casper shop-in-shop launch at Bed Bath & Beyond Chelsea Flagship in 2021

Senior Account Executive, Outdoor & Key Accounts

S’well – New York, NY | February 2017 – December 2019

  • Managed key accounts: Target, Dick’s Sporting Goods, Barnes & Noble, REI, QVC, Best Buy
  • Grew portfolio by 140% to $12M in annual shipments
  • Secured incremental floor space and endcap support to elevate seasonal product visibility
  • Launched seasonal programs at Target with integrated marketing and visual merchandising
  • Managed national brokerage and junior team; oversaw production order management cross-functionally

Account Executive

Jordache Enterprises, Inc. – New York, NY | January 2014 – February 2017

  • Key Accounts: Macy’s, Nordstrom, Kohl’s, Belk, Buckle, Amazon, Modcloth, Lulu’s
  • Expanded sales by 50% to $3M in annual shipments
  • Led cross-functional inventory and product launch strategies, including markdown and margin planning
  • Managed Sales Assistant and three Outside Showrooms to ensure alignment with brand goals

Account Executive & Merchandiser

The Sak Brand Group – New York, NY | December 2006 – August 2013

  • Managed accounts including Macy’s, Dillard’s, Belk, Bon-Ton, Lord & Taylor
  • Grew portfolio by 33% to $8M in annual shipments
  • Launched Sakroots in Barnes & Noble College, Staples, and Bed Bath & Beyond, generating $1M in revenue
  • Led seasonal buying, replenishment, and reporting for department store and specialty channels

Education & Foundations

Skills & Passions